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All articles filed in Case Studies

Gallardo Labs Case Study: KEMET 100 Years Centennial Campaign
Expert InsightJuly 2, 2019July 3, 2019

Case Study: KEMET 100 Centennial Campaign

Explore the intricacies of a centennial marketing campaign with KEMET Electronics Corporation at the center.

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  • Humans connect with humans. Not businesses. Have you ever humanized your brand? Humanization is one of the foundational digital strategy techniques we specialize in. It involves discovering and highlighting the unique human characteristics of your company in order to build meaningful relationships with your audience (via UX and storytelling). In other words: It’s how you gain super fans.
We’ve created a fun tool for you to gain some insight into your own brand personality.
Stop by and be one of the first to check it out next week. We will be at the @forbesunder30 summit in Detroit. See you there!
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  • We are not just an agency. We are partners. We are accountable. We are problem-solving storytellers. We are experience designers. Researchers. Content creators. User OBSESSED. #WeAreGallardoLabs .
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  • Look out #Detroit, we’re coming for you! We are beyond excited to be attending the @forbesunder30 summit next week🕺🏽💃 at the Masonic Temple. We have quite an experience planned for those who stop by to talk digital. More details and a sneak peak of our booth in the latest blog post. Link in bio —>>
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  • We are not just an agency. You are NOT just a client. We are partners. Come talk to us next week in Detroit at the @forbesunder30 Summit if you are interested in partnering up to build a better tomorrow.
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  • What’s it really like to be a woman in tech? In part 2 of this series, our Co-Founder, Nicole Gallardo shares her personal experience along with ways to support gender equality in the workplace. Link in bio —>>
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  • Girls of today - leaders of tomorrow. Yes @unwomen, together we can do anything! New blog post about what it’s really like to be a woman in tech. Link in bio —->>
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  • How do you convey heritage, artisanship, quality, and handmade authenticity through a virtual eCommerce platform? We explain our approach in the latest blog post, Case Study: Simon Pearce. Link in bio —->>
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